![]() Often agents selling Life Insurance, or Medicare, will "cross-sell" annuities, but rarely do they have the expertise in BOTH areas. IF you are able to be an expert in a few areas and help your clients in multiple ways, you can do that to become more valuable to them, and ultimately take care of several of their concerns. If you have to choose between being a specialized expert or offering a lot of different product types without being an expert in any of them, you have to be a specialized expert. Have you ever considered why a superstore like Walmart makes so much money?.They are involved in so many avenues that allow the customer to get all their needs met in one place.īefore I go too much further, I want to clarify that being spread really wide CAN be detrimental if you go really wide and lose your ability to be an expert in all of the areas. ![]() #Fearlessness #TakeRisks #EmbraceChange #EntrepreneurMindset #SharkTank #business #entrepreneursĬross-Selling increases your value to your clients because you are helping them with multiple concerns. If it fails, who cares? You'll get great confidence from knowing you can try, try, and try again until you find something that sticks. Whenever I take a risk I ask myself, "What's the worst that could happen?" And I get right out there and try it. Stability and inconsistency are the enemies of innovation, and it's innovation that pushes anyone ahead. They're willing to try anything and throw a lot out there to see what sticks. I've worked with hundreds of entrepreneurs and can tell you that the most successful entrepreneurs are not afraid of risk. I've taken risks throughout my entire career, as I worked my way from a diner waitress in New Jersey to the Queen of New York real estate, sold my business for $66 million, and became an investor on Shark Tank ABC. ![]() And because of that, I was never afraid to take a risk. I had nothing to lose and nowhere to go but up. When I started out in the real estate industry, I had no money, no connections, and no experience. ![]()
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